Company Overview

We help build winning brands by identifying and solving consumer problems.

We do this by connecting consumer insights with fresh, innovative brand strategies and tactics that break through the clutter to drive sales online and at retail.

Our 4-Part Process has been at the heart of what we do since we opened our doors in 1984 – know the prime prospect, know their problem, know the brand, and break the boredom barrier. We continue to use it today because it helps our clients win. And when they win, we win.

Our team of 60 employees work in marketing strategy, insights and analytics, digital, ecommerce, and communications and content. Sales Factory recently ranked #62 on the list of the top 100 fastest growing agencies in the world and has made the Inc. 5000 list six times.


Our Story Starts with Retail

In the mid-70’s, while working for Black+Decker Tools and speaking with consumers in their homes, George King discovered a need for a smaller, handheld vacuum cleaner. This led to the innovation of the dustbuster® and rewrote the story of the Black+Decker brand.

The revelation allowed George to see a new way to overcome marketing challenges and grow a retail brand. By using qualitative research and insights-driven design, marketers could uncover solutions to the problems consumers face and grow brands beyond their potential.

In 1984, he brought this consumer-first approach to life by founding Sales Factory, an agency that combined research, strategy, and creativity to solve brands’ problems and anticipate future needs.

“We will be a different kind of marketing company that rewrites the old ad agency rules and finds better ways to help brands win.”
-George King, Founder

Fast forward a few decades and Sales Factory has helped major brands win in an array of retail categories, including home improvement, essential goods, and apparel.


Careers

At Sales Factory, expect to be uniquely challenged every single day. We’re lifelong learners who play to win at everything we do. If you like a challenge and like to win even more, maybe you belong here.

Go ahead-apply! We double dog dare you. For added motivation, keep scrolling for the perks.

Benefits Galore

  • Group Health Insurance
    Medical, dental, vision, short and long-term disability, voluntary and company-paid life insurance, and AD&D.
  • Gym Membership Reimbursement
    Staying healthy is a big deal to us. We’ll reimburse you for a portion of your monthly gym, Crossfit, or Y membership.
  • Casual Clothes & Free Snacks
    There is a ridiculous amount of food, coffee, and bubbly drinks circulating in our office. Enjoy it in your jeans and favorite flannel shirt.
  • PTO & Paid Holidays
    Flexible PTO, paid holidays, and active Fridays in the Summer. AND you're actually encouraged to take some time off!
  • Continuing Education
    Not only do we provide resources to get certified in tools like Google & Amazon, we also offer a FREE 8-week course where you earn a Certificate in Digital Marketing through Wake Forest University! Did we mention it's FREE?
  • Bike Rides
    We ride bikes. You’re not required to join us, but we’d love it if you would. We’ll supply the bikes or get you a sweet discount if you want to buy your own. Don’t worry, you’ll learn to love the spandex.
  • Happy Hour
    Watch for the random email announcing when and where we’ll be meeting for drinks. Could be Friday at 5 or anytime we are celebrating the latest win.
  • Random Awesomeness
    Bowling. Kick-boxing. Wing cook-offs. Baseball games. Holiday parties. Community give-backs. You never know what we’ll end up doing—and we’re open to new suggestions!
  • 401K
    Company 401K offered after 90 days of service, with Sales Factory matching your contributions up to 4%.
Company Summary
Name
The Sales Factory
Number of Employees
51-200
Phone
(704) 608-0807
Location
1301 Carolina Street
#UNIT 106
Greensboro, NC
27401